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Ekonomi & Bisnis
“An engrossing story of audacious entrepreneurism and big-industry disruption, [this] is a tale for our times.” —Charles Duhigg, New York Times–bestselling author of The Power of Habit
An investigative look into a beloved, disruptive, notorious start-up, this is the remarkable behind-the-scenes story of the creation and growth of Airbnb, the online lodging platform that is now the largest provider of accommodations in the world. At first just the wacky idea of cofounders Brian Chesky, Joe Gebbia, and Nathan Blecharczyk, Airbnb has become indispensable to millions of hosts and travelers around the globe. Fortune editor Leigh Gallagher presents the first nuanced, in-depth look at the Airbnb phenomenon—the successes and controversies alike—and takes us behind the scenes as the company’s young CEO steers into increasingly uncharted waters. “A fast-paced, fun dive into one of the seminal firms of our time; through the tale of Airbnb, Leigh Gallagher shows us how the sharing economy can be a force for emotional connection—as well as for social and business disruption.” —Rana Foroohar, Financial Times columnist and CNN global economic analyst
© 2017 Mariner Books (buku elektronik ): 9780544953871
Tanggal rilis
buku elektronik : 14 Februari 2017
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Bahasa Indonesia
Indonesia