• The first of a new series for readers for Mango curated by Books and Books!

• . The upward trend for wine consumption in America is positive, and expected to keep growing at a small but steady rate of around 2 to 3 percent per year.

• Wine tourism is a fast growing business with people taking vacations for the single purpose of trying new wines.

• What beverage has grown continuously in consumption for the past 20 years in America? Wine. The popularity of wine has reached new heights and is the favorite drink of millennials even more than beer.

• According to the Wine Institute, in 1993 Americans only drank 1.74 gallons of wine per capita. In 2013 that figure had risen to 2.82 gallons. This makes the U.S. the largest wine consuming nation in the world, at over 329 million cases of wine sold in 2013, according to Impact Databank.

© 2017 TMA Press (Ebook): 9781633536074

Release date

Ebook: September 19, 2017