Please note: This is a companion version & not the original book. Book Preview:

#1 The case study of General Electric is the biggest story of them all, the amazing and disheartening narrative of a signature American company that rejuvenated its business several times and then faltered.

#2 Welch, the CEO of GE, saw the company’s potential and wanted to return it to its nimble roots. He cut layers of management and pushed decision-making down through the organization. He also invested heavily in factory automation and pushed productivity onto the factory floor.

#3 Welch’s approach to management was to fix it, close it, or sell it. He beefed up rewards with stock options, and encouraged risk taking. Those who missed their numbers went on probation and were fired if they fell short again.

#4 Welch’s focus on cash flow led him to make five large bets on future growth during his tenure at GE. These areas of focus would lead GE to another 15 years of unprecedented growth and success.

© 2022 IRB Media (Ebook): 9781669396710

Release date

Ebook: April 28, 2022