Red and Yellow Strategies: Flip Your Strategic Thinking and Overcome Short-termism

Knowledge drives growth. Thinking sparks breakthroughs.

Do you dream of building a thriving business?

Those who follow the rules build successful companies.

Those who think differently build great ones.

Start seeing the world of business from a new angle with this book written by someone who spent years building companies rather than working in academia.

Learn from the book:

– What the purpose of the flourishing company might look like

– How to set long-term strategic goals

– How to think long-term in a short-term world

– How to measure business success effectively

– How to keep thinking strategically when overwhelmed by short-term tasks

This isn't a strategy textbook or a step-by-step guide. It's a collection of groundbreaking insights from a person with 30 years of experience, aimed at sharpening your strategic thinking.

Svyatoslav Biryulin has spent his entire career in management. He served as a CEO for over 12 years. He has served as a board member for more than 10 years and as an independent strategy consultant for over 8 years. His experience is reflected in this book.

© 2024 PublishDrive (Audiobook): 9789610721765
© 2024 PublishDrive (Ebook): 9789610721772

Translators: Svyatoslav Biryulin

Release date

Audiobook: June 17, 2024
Ebook: June 17, 2024