Working in sponsorship is great. Yes, it is challenging, but there are loads of great aspects and it certainly beats working in some boring admin role in some boring office, right? For some, however, that can lead to staying in a role for a really long time and, when a move does come, moving to something very similar. Someone who has avoided that path, and gained a wealth of experience over some really great roles, is Sarah Lewis, Business Development Consultant - Sponsorship, Events and Luxury Tourism Specialist at Sursum Consulting. Sarah joins us on the show to share her stories and experiences which are really insightful for both rights holders and brands. There is lots of chat about activations and some of the challenges along the way including her being a graffiti artist! If you would like to connect with Sarah you can do so on LinkedIn. Sarah also talks about the upcoming Partnership Huddle where, if you get in contact with her, you can get a discount code for your registration. Sam Irvine, SponServe's GM of Product, also join us and shares his Recipe – 5 Key Ingredients For Fantastic Hospitality Enjoy.

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