Better, Simpler Strategy: A Value-Based Guide to Exceptional Performance

HBS professor and strategy expert Felix Oberholzer-Gee explains the fundamental underlying business and economic dynamics that lead to competitive advantage, and provides a simple tool—the Value Stick—for making better strategic decisions.

• Smart, interesting approach to strategy based on proven economic concepts. • Simple tool to measure crucial factors/forces in strategic decision-making. • Rich stories across industries, based on HBS case studies.

Audience: C-level and other senior executives involved in strategy, general managers, and a broader audience of senior managers and business people interested in strategy.

© 2021 Harvard Business Review Press (كتاب ): 9781633699700

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كتاب : ٨ رمضان ١٤٤٢ هـ