Chinese Business Ethics

"Chinese Business Ethics" explores the profound influence of China's rich cultural heritage on its modern business practices, highlighting how ancient philosophies still shape economic strategies today. The book emphasizes that traditional concepts such as guanxi (relationships) and mianzi (face) aren't relics of the past but are actively adapted in response to globalization. These principles deeply affect business interactions and decision-making, offering both opportunities and challenges for international trade and corporate governance.

The book navigates through the historical roots of Chinese business ethics, examining the impact of Confucianism and Taoism, before diving into contemporary applications. Readers will find case studies that illustrate how ethical considerations can either boost long-term sustainability or lead to failure. Its approach is unique in its blend of historical analysis with modern business scenarios, providing valuable insights for Western companies aiming to operate in China.

The book progresses systematically, beginning with the philosophical foundations and moving to practical manifestations in areas like supply chain management. It wraps up by analyzing the implications for Western businesses and offering guidelines for navigating cross-cultural ethical dilemmas. By connecting business practices with deeper cultural values, the book provides a framework applicable across various industries.

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전자책 : 2025년 2월 20일