Aristotle's 'Rhetoric' is a foundational work in the field of rhetoric, discussing the art of persuasion and its applications in public speaking and writing. Focused on the three modes of persuasion - logos, ethos, and pathos, Aristotle delves into the importance of using these appeals effectively to sway an audience. The book is structured in a systematic and logical manner, offering practical advice and insights on the power of language and argumentation. Written in a clear and concise style, 'Rhetoric' showcases Aristotle's keen intellect and his understanding of human nature and communication. It remains a timeless guide for those seeking to improve their persuasive abilities and rhetorical skills. {pThe author, Aristotle, was a renowned philosopher and polymath in ancient Greece, known for his contributions to various fields such as ethics, politics, and metaphysics. His extensive knowledge and experience in rhetoric and persuasion led him to write 'Rhetoric', a comprehensive treatise that continues to be studied and revered to this day. As a prominent thinker of his time, Aristotle's work continues to influence scholars and students of rhetoric and communication. I highly recommend 'Rhetoric' to anyone interested in mastering the art of persuasion and understanding the principles of effective communication.

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buku elektronik : 10 April 2021