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Are you worried your teams current frustration could affect productivity and morale?
Do you have clear visibility into the effectiveness of your marketing and sales strategy?
Have you requested participation from other key stakeholders as a way to manage buy in?
How important is getting the right technology going to be in helping you to achieve that?
Is the strength of any emotive content appropriate for the immediacy of the channel?
What are your biggest obstacles to achieving your customer marketing/management goals?
What channels other than email, web, and social do you / your customers / clients use?
What distribution channels are most appropriate to distribute product to target markets?
What information do you use to follow up with your leads and nurture the relationship?
Why has industrial and manufacturing marketing changed so much over the past few years?
This Marketing Automation Guide is unlike books you're used to. If you're looking for a textbook, this might not be for you. This book and its included digital components is for you who understands the importance of asking great questions. This gives you the questions to uncover the Marketing Automation challenges you're facing and generate better solutions to solve those problems.
Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role… In EVERY group, company, organization and department.
Unless you're talking a one-time, single-use project, there should be a process. That process needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'
This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Marketing Automation investments work better.
This Marketing Automation All-Inclusive Self-Assessment enables You to be that person.
INCLUDES all the tools you need to an in-depth Marketing Automation Self-Assessment. Featuring new and updated case-based questions, organized into seven core levels of Marketing Automation maturity, this Self-Assessment will help you identify areas in which Marketing Automation improvements can be made.
In using the questions you will be better able to:
Diagnose Marketing Automation projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices.
Implement evidence-based best practice strategies aligned with overall goals.
Integrate recent advances in Marketing Automation and process design strategies into practice according to best practice guidelines.
Using the Self-Assessment tool gives you the Marketing Automation Scorecard, enabling you to develop a clear picture of which Marketing Automation areas need attention.
Your purchase includes access to the Marketing Automation self-assessment digital components which gives you your dynamically prioritized projects-ready tool that enables you to define, show and lead your organization exactly with what's important.
© 2020 5STARCooks (E-Book): 9781867496496
Erscheinungsdatum
E-Book: 10. Dezember 2020
Deutsch
Deutschland